From Activation to Outcomes – How Wondr Health Drives Lasting Engagement

Jeff Serrano, SVP, Product Development explains how Wondr Health lifted engagement 20% through data, empathy, and design.

Houston, we have an engagement problem.

At Wondr Health, we know engagement isn’t just a metric—it’s the difference between a program that looks good on paper and one that delivers real health outcomes.

This year, by evolving our approach to the participant experience, we achieved:

  • +20% engagement
  • 15%+ retention lift
  • 10%+ increase in early activation
  • …all alongside measurable weight-loss improvements.

The difference came from many small things done with intention, backed by data, and driven by empathy. Here’s what improving employee engagement in digital health programs looks like in practice:

  • Diagnose first. Data and feedback revealed the critical window was Day 0–7. When participants make it through the first week, engagement rises dramatically.
  • Focus over flash. No single fix—progress came from clear KPIs, small iterations, and staying rooted in real behavior change.
  • Rewards that reinforce. A proprietary system of Wondr-designed products (like the “water first” bottle) and points for key actions integrates digital and physical touchpoints, turning behaviors into habits.
  • Challenges that reset momentum. Simple, repeatable challenges—supported by Coaches, Community, and marketing—help participants stay accountable and keep moving forward.
  • Personalization in motion. From motivation-based comms to tailored support, relevance at every step drives stronger connections and better outcomes.

For employers, this isn’t just about engagement numbers—it’s about retention, outcomes, and ROI.

Learn how Wondr Health helps organizations drive sustainable engagement and outcomes by clicking here.

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